[Report] VWO eCommerce Survey 2014

‘‘54% of shoppers will purchase the products left in their carts if offered again at a discounted price.’’
- Excerpt from the report
The massive potential of retargeting is just one of the insights we derived out of our interactions with more than a 1000 eCommerce consumers. In this report, you will also find out:
  • The top reasons why online shoppers abandon shopping carts.
  • On which social networks are most of the shoppers hanging out.
  • How numbers of likes and social shares influence purchase behavior.